BSH Geschäftsbericht 2013

You can use the Annual Report App from BSH Bosch und Siemens Hausgeräte GmbH to access all contents of the 2013 Annual Report of Europes largest manufacturer of domestic appliances. 2013 was a prosperous year for BSH. All sales regions of the group increased their business and generated sales of 10.5 billion euros.

"Engaging in dialog" is the main topic of the BSH Annual Report this year – and in more ways than one:

- With our convincing performance we, as a company, are seeking dialogue with our consumers – both on the Internet and in the business.

- We are offering our consumers the opportunity of contacting us online and offline. Only those who understand their markets and the regionally different requirements of their consumers around the world can offer the service and the innovations which the consumers want.

- Our consumers can use Apps to engage in dialogue with their home appliances. Innovative functions and services create convincing products which focus on the actual additional benefits for the user.


Company profile 2014

BSH Bosch und Siemens Hausgeräte GmbH is the largest manufacturer of home appliances in Europe and one of the global leaders in the industry. Founded in 1967 as a joint venture between Robert Bosch GmbH and Siemens AG, the group generated sales of around 10.5 billion euros in 2013. Today BSH has 41 factories in 13 countries in Europe, USA, Latin America and Asia. Together with a network of marketing and customer service companies, more than 80 companies in 47 countries and approx. 50,000 employees work for BSH, over 70 percent of which are in Europe.

Bosch and Siemens are the leading brands in the brand portfolio. BSH meets individual consumer requirements with eight special brands (Gaggenau, Neff, Thermador, Constructa, Viva, Ufesa, Junker and Zelmer). Four regional brands (Balay, Pitsos, Profilo and Coldex) ensure a high profile in their respective domestic markets.

The BSH product portfolio includes the entire range of modern domestic appliances. It ranges from cookers, ovens and extractor hoods, through dishwashers, washing machines, dryers, refrigerators and freezers, to small domestic appliances (consumer products) such as vacuum cleaners, fully automatic coffee makers, kettles, irons and hair dryers.